Brand

Brand Guidelines

Guidelines for using the SQD brand. What the names mean, how to write them, and the logos and rules that keep everything consistent.

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Name

Subsquid, SQD, and Subsquid Labs are not interchangeable. Each name has a specific job.

The brand

SQD

The public name for the products, the network, and the token: SQD Portal, SQD Cloud, the SQD Network, and the SQD token (ticker: SQD). In text, SQD is always three capital letters. The lowercase form appears only in the logotype.

SQD Sqd sqd

The original name

Subsquid

The name the project launched under. The brand became SQD in July 2024. Subsquid remains where renaming would break things: the GitHub organization, the @subsquid npm scope, and token listings such as Subsquid (SQD) on CoinMarketCap. One word, capital S.

Subsquid SubSquid Sub Squid

The company

Subsquid Labs

The Swiss company behind SQD, based in Zug. Use Subsquid Labs only when referring to the company itself: press releases, legal documents, contracts. The full legal name is Subsquid Labs GmbH.

Subsquid Labs GmbH SQD Labs Subsquid GmbH

Indexers read from the SQD Network.

Indexers read from the Subsquid Network.

Delegate SQD to a worker.

Delegate SQUID to a worker.

Subsquid Labs GmbH announced a partnership.

SQD GmbH announced a partnership.

npm i @subsquid/pipes

npm i @sqd/pipes

Symbol

The SQD wave symbol. Use as an icon, favicon, or when space is limited. Works best at small sizes.

Symbol. Dark fill

Symbol. Dark fill

Symbol. Light fill

Symbol. Light fill

Symbol. Black BG

Symbol. Black BG

Symbol. White BG

Symbol. White BG

Usage

Do

  • Use the light logo on dark backgrounds
  • Use the dark logo on light backgrounds
  • Maintain minimum clear space around the logo
  • Use the symbol when space is limited
  • Use SVG format for web, PNG for documents

Don't

  • Stretch or distort the logo
  • Change the logo colors
  • Add effects like shadows or gradients
  • Place on busy backgrounds without contrast
  • Rotate or skew the logo
  • Rearrange logo elements

Boilerplate

A canonical description for press, listings, and partner pages. Copy it as is.

SQD is a decentralized data layer for onchain data. The SQD Network stores validated data from 225+ blockchain networks on more than 2,000 worker nodes and serves it through SQD Portal, an API for real-time and historical queries, and two open-source TypeScript SDKs. SQD is developed by Subsquid Labs GmbH, based in Zug, Switzerland.

Legal entity

Subsquid Labs GmbH

Headquarters

Zug, Switzerland

Brand name

SQD, since July 2024 (previously Subsquid)

Token

Subsquid (SQD)

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